Vital Electronics is proud to announce a new partnership with Stevenage Football Club, becoming the official sponsor of the North Stand at the Lamex Stadium.

Founded and owned by lifelong Stevenage residents Shawn and Kieren Balstone, Vital Electronics, alongside Balstone Investments, has always placed strong emphasis on supporting the local community. From employing local people to working closely with businesses across the town, the company is deeply rooted in Stevenage and committed to helping it thrive.

Speaking on the partnership, Shawn and Kieren Balstone said:

“As two lads born and raised in Stevenage, it’s a real source of pride for us to be able to sponsor Stevenage Football Club as the official North Stand sponsor. The club is a huge part of the town’s identity, and supporting it feels personal as well as professional.

Through Vital Electronics and Balstone Investments, we’ve always believed that employing local people, working with local businesses, and supporting local organisations should be a staple of how our town operates. When money stays local, it helps Stevenage grow stronger, more resilient, and more ambitious.

This sponsorship is our way of giving something back to the community that shaped us, and of backing a club that represents the hard work, determination, and pride that define Stevenage. We’re delighted to be supporting the club and look forward to being part of its journey.”

The partnership will see the Vital Electronics brand featured prominently on the North Stand, providing strong visibility on matchdays as well as through the club’s wider national and international exposure.

Stevenage FC Head of Commercial, David Hoskins, welcomed the partnership, commenting:

“I’m delighted to welcome on board Shawn, Kieren and all at Vital Electronics at this particularly exciting time for the club. The bold branding looks fantastic on the North Stand and will certainly get maximum exposure, both from fans on matchdays and through the huge national and global exposure we continue to receive.”

The North Stand sponsorship will run until the end of next season, with both Vital Electronics and Stevenage FC looking forward to developing a strong and genuine partnership that reflects shared values of ambition, community, and local pride.